**HEADLINE: THE DEW IS RUNNING OUT: MOUNTAIN DEW WHITE OUT IS OFFICIALLY DISCONTINUED – AND RESALE PRICES ARE SPIKING**

HEADLINE: THE DEW IS RUNNING OUT: MOUNTAIN DEW WHITE OUT IS OFFICIALLY DISCONTINUED – AND RESALE PRICES ARE SPIKING

Consumer Alert: If you have a stash of Mountain Dew White Out in your basement, you might be sitting on a goldmine.

PepsiCo has confirmed it is axing the fan-favorite “citrus blast” flavor after 14 years on the shelf, and the secondary market is already going berserk. On eBay, single 12-packs are listing for over $80—that’s nearly $7 per can for what used to be a $5.99 grocery store staple.

How this hits your wallet:

• The Panic Buy: Expect to see empty shelves in the next two weeks as hoarders scoop up remaining stock. If you see a pallet at your local gas station, grab it now, because that $7.50 12-pack is your last chance to drink it at retail price.
• The Re-seller Surge: We’re already seeing bots and flippers clearing out convenience stores. By next month, that same 12-pack will cost you a 10x markup on social media marketplaces.
• The “Grapefruit Tax”: White Out had a unique grapefruit-citrus profile that no other Dew currently offers. Want that flavor fix? You’ll either pay scalper prices or settle for a sad substitute that lacks the zero-sugar option White Out fans loved.

The Bottom Line: This isn’t just a flavor gone—it’s a budget hit. Mountain Dew fans already pay a premium for limited releases (looking at you, Flaming Hot and Voo-Dew). White Out was one of the last affordable, widely available cult flavors. Now it’s gone, and your next “craving fix” will likely